• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

3v.org

Venture Capital Matters

  • Pitch a Startup
    • Make a Contribution
  • Market Reports
  • Technologies
    • Technology Events
  • Domain Names for Startups
  • About
  • Contact

Stealthy Atlanta Startup 1Q is Poised to Turn Direct-Response Marketing, Research, Polling and Other Industries Completely Upside Down

December 18, 2019 By admin Leave a Comment

Atlanta-based startup, 1Q, a disruptive consumer engagement platform, has been ardently serving Fortune 1,000 companies, including Atlanta’s most prominent brands, since 2015, but very few are aware of its existence. Backed by some of the city’s most respected business leaders, including David Ratcliffe, George McKerrow, Steve Hennessy, Paul Garcia, Jim Balloun and Gerry Benjamin, 1Q has intentionally remained under the radar while building out its proprietary platform, impressive customer base and its respondent community of more than one million members.

“1Q is the most disruptive market research/polling engine that I have seen. Its ease of use and instant response capability is unique in the space,” says David Ratcliffe, former chairman and CEO of Southern Company and 1Q investor. “It’s refreshing to see a startup intently focused on building its business, rather than spinning its wheels generating buzz around potential offerings.”

1Q has changed the way brands reach consumers, giving them instant access to key audiences to make quick and informed decisions, an approach that brands such as P&G are rapidly adopting. P&G’s Chief Analytics and Insight’s Officer, Kirti Singh, recently addressed his thoughts in a LinkedIn post, “We believe every A&I professional should be able to efficiently connect with consumers in a matter of hours and days rather than weeks or months. DIY platforms allows us to directly connect with consumers. This could be doing a quick survey or a complex experiment leveraging the Internet of Things.”

1Q’s “radically simple®” and “radically transparent®” business model allows companies to reach as many consumers as they desire for $1 per response, $.25 of which goes directly and instantly to the respondent or to a charity of their choice. Companies can segment consumers demographically, but it’s 1Q’s geo-targeting capability that really sets it apart. The owner of four patents, with additional pending, 1Q’s geo-targeting functionality is one of the most advanced in the industry. Companies can reach people based on where they live, where they are right now, where they have been and where they will be in the future. The technology can narrow in on any specific location, such as stadiums, doctors’ offices, airports, shopping districts, big box retailers and more.

“In today’s on-demand climate, marketing and insights teams need prompt consumer feedback to make immediate decisions, and 1Q gives them that without the time and expense of a middleman,” shares Keith Rinzler, founder and CEO of 1Q. “Our customers are using 1Q in hundreds of different ways throughout every phase of the product/service stage-gate process, from product discovery, branding, content development, retail aisle sequencing, targeted marketing, issue management and much more. In fact, if you can think of any reason why any company would want to tap a consumer on the shoulder, that’s what we do, and we do it better, faster and cheaper.”

Democratizing this type of technology is a core principle of 1Q’s, so the revolutionary capability is available to any company, any time, for exactly the same $1 per response price. Now, even the smallest businesses will have access to the same powerful marketing and insights tool as global enterprises.

For consumers, 1Q is leading the consumer empowerment revolution. In stark contrast to the beleaguered business models of internet giants like Google and Facebook, 1Q is the only company in the world that pays consumers instantly, per response, in cash. “These industries should stop treating consumers like zero-value commodities. From now on, if a company wants 5 seconds or 5 minutes of a consumer’s time, we feel the consumer should be paid; not with points or teddy bears or sweepstakes entries, but cold hard cash, and we’re the only company in the world today making sure that happens,” adds Rinzler.

1Q believes it has developed THE model for consumer data privacy. By never sharing consumers’ name or contact information with its customers, but allowing customers to directly ask consumers for it, 1Q puts the control into the hands of the consumer. 1Q will also never share or sell data outside of the 1Q system. People interested in getting paid to share their opinion can register to participate in 1Q’s engagement platform via the 1Q mobile app. Questions are sent via text message or directly through the app. Members receive $.25 for every question answered, and the funds will be deposited immediately into their PayPal account or they have the option to donate it to a charity.

About 1Q
Founded in 2014, 1Q is a disruptive consumer engagement platform that allows companies to engage directly with consumers in real-time by sending questions, offers, links, videos, surveys, coupons, and more to their mobile phones. Brands have instant access to 1Q’s member-base of more than one million people who are happy to engage because it is the only insights platform that pays participants instantly, per response, in cash. For additional information on its business offerings or to register to become a 1Q member, visit www.1q.com or download the app. To set up a trial, contact 1Q, https://1q.com/know.

Filed Under: PR Tagged With: 1Q, Stealthy Atlanta Startup, market research, polling engine

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Market Analysis

There will be around 12 million tons of batteries retiring from EV between now and 2030
Event Calendar
AIML-powered trading is the future
Regulation can disrupt the meat industry
AfricanInvesting.com (African Investing): Rapid acceleration of the African Tech ecosystem
The DeFi market is valued at $77 billion
Cloud Computing Market: Now is the Time

Market Research Media

RealityCheckout.com (Reality Checkout): How do the past tech predictions fare?
InfluenceMgmt.com (Influence Management): How to get others to adopt your recommendation
Worldwide government IT spending is forecast to total $565.7 billion in 2022, an increase of 5% from 2021
HomeOfficeHybrid.com (Home Office Hybrid): A mixture of home and office work can actually be the best arrangement for productivity
SetupMarketplace.com: Setup Marketplace
AI will contribute $15.7 trillion to the global economy by 2030
InfluenceMgmt.com (Influence Management): Formal vs Informal Influence

Secondary Sidebar

Technologies

Facing disruption: how companies in every industry can move confidently into the future
EU moves to wean itself off Russian fossil fuels
IDC FutureScape: Top 10 Predictions for the Future of Intelligence
Infinitum Electric Raises $80M in Series D Funding Led by Riverstone Holdings to Scale Production of Sustainable Motors
Enpower Greentech develops world’s lightest 100 Ah lithium metal battery

Tech Events

Oracle CloudWorld Las Vegas, October 17-20, 2022
AppianEUROPE20 Virtual Conference: 14 – 15 October 2020
Bloomberg Technology Summit, June 8, 2022 San Francisco, CA & Virtual
KubeCon + CloudNativeCon EU, May 4-7, 2021
Tableau Conference 2022, In person + virtual, May 17–19, 2022, Las Vegas

Footer

Recent Posts

  • Breakthrough VR Basketball App Gym Class Closes $8 Million in Seed Round Led by Andreessen Horowitz
  • Techstars and Audi Launch Pre-Accelerator Program to Promote Innovation in Mobility
  • Latchel Closes $16.7 Million to Enhance Resident Services and Maintenance Workflow
  • Seedtag raises over €250M from Advent International
  • Arable Raises $40 Million to Accelerate Sustainable Agriculture
  • European Quantum Computing Leader IQM Raises €128m Led by World Fund to Help Combat the Climate Crisis
  • Whatnot raises $260M Series D co-led by DST Global and CapitalG to expand its live, social commerce marketplace
  • ZeroAvia Secures Additional $30 Million in Funding from IAG, Barclays, NEOM & AENU
  • Medusa Raises $8m to Build the Leading E-Commerce Platform for Developers
  • Blue Ocean Barns Completes $20 Million Series A Financing, Accelerating Solution to Agricultural Methane Emissions

Dossier

Amazon Holds Bad Actors Accountable, Protects Customers and Brands from Counterfeit
Elkem commissions two climate-friendly ships for North Sea operation from NCL and MPC Container Ships
Intel Makes Organizational Changes to Strengthen Execution, Innovation in Critical Business Areas
Vertical Farming Leader Kalera Welcomes Maria Sastre to Board of Directors
iSpot Acquires Ace Metrix

Press Media Release

U.S. CDC Advisory Committee on Immunization Practices Recommends Vaccination with Moderna’s COVID-19 Vaccine for Persons 18 Years and Older
Industry Executive and Special Access Program Expert Ronda Sanborn Promoted to Vice President of Special Programs
Despite declining print subscriptions, newspapers are still, apparently, hot items
ESG Book Closes $35 million Series B to Build the World’s Leading ESG Data Platform
HR Maven Tom Painter Joins System High as Vice President of Human Capital

App Coding

Digital twins transform the efficiency of current business processes
Dynamic forms for your React app
Browser innovation has stalled
Software can be classified into two categories
Lumigo expands its serverless observability platform to support any modern cloud application

API Coding

DarkOwl Announces Release of Ransomware API
Neosec Introduces Industry First Expert Managed Threat Hunting Service for Detecting and Investigating API Abuse and Vulnerabilities
Apple Provides Developers with Even More Powerful Technologies to Push the App Experience Forward
WSO2 Completes $93 Million Series E Growth Funding Round with the Investment from Info Edge
Are you looking for an API for OCR (Optical Character Recognition)?

Copyright © 2022 3v.org

Technologies, Market Analysis & Market Research

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT