“Base is empowering executive assistants to be more strategic, proactive, and productive,” explains Mary Grove, Partner at Revolution’s Rise of the Rest Seed Fund. “It is another great example of a company outside of Silicon Valley building technology that can have a meaningful impact on the way we work.”
“Through years of working with EAs, I’ve seen the pain points support professionals face in their daily work – inadequate technology, manual processes, communication inefficiencies, and more,” said Paige McPheely, Founder and CEO of Base. “This funding round will help us continue to build a platform that is tailored to the unique responsibilities of assistants, while simultaneously elevating EAs and their profession along the way.”
Base, a SaaS platform built for executive assistants, today announced the completion of a $2.6M seed funding round. Base is modernizing the way assistants and executives work together by providing tools and technology tailored to the executive work style. Within Base, support professionals can manage executive communications, oversee day-to-day operations, streamline reporting, and store personal information in a central, secure location. By further shifting the EA focus to strategic projects, it is Base’s goal to give support professionals the ability to leverage their unique skills and vast knowledge in more meaningful ways.
Base will use the funds to grow its platform and add hires in sales, services, and engineering. The funding round was led by Matchstick Ventures with participation from Revolution’s Rise of the Rest Seed Fund, High Alpha Capital, and Slack Fund.
“At Matchstick, we look for innovative ideas with massive market potential,” explains Ryan Broshar, Founder and Partner at Matchstick Ventures, a seasoned investor in over 100 SaaS businesses. “This is an entire profession that has never been supported with modern technology, until today. We’re thrilled to be part of the movement that is creating an entirely new category of software.”
About Base
Base is focused on modernizing the way EAs and executives work together. By providing tools and technology tailored to the executive work style, Base helps executive assistants streamline operations and simplify communications so that they can better support the executives they serve. For more information: basehq.com
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